Live Viewing | The audience closer to the artistry by technology

2021年11月20日土曜日

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Exploring the value of recent music appreciation acquired by modern people

Changes in the visual elements of music

Advances in technology have made it possible for people to realize their own convenience in their lives.

In the past, music had to be in the same space as the performer and the audience at concerts and live performances, but with this technology, the ways of transmission such as records, CDs, and downloads have changed its form and made listening easily.

However, on the other hand, I was questioned that in exchange for convenience, the form of modern music in which the performer disappeared. As many people sympathize with the catch phrase of Tower Records, "NO MUSIC, NO LIFE.", Music is an important pastime that gives us a blissful time in our lives.

Therefore, I would like to discuss the need for visual elements of music to enrich the emotions that we get from music, while considering how music appreciation is mixed with technology.

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Definition of music

In "Nihon Kokugo Daijiten" (2nd edition), music is "art by sound, and the strength, length, height, tone, chord, etc. of sound are selected and combined by a certain method, and human reason. And emotional things.

It is roughly divided into vocal music by human voice and instrumental music by musical instruments. "

However, according to "World Literature Dictionary Vol. 2", music has two aspects, objective sound, and subjective appreciation, and it is only when both are fully explained that the essence of music can be understood.

There are two types of music, one is played by humans and the other is automatic performance that uses machines to make sounds.

In addition, some music appeals to the audience's sensitivity in combination with other arts such as movies and animations.

In this report, music is defined as human-expressed song and musical instrument performance, and appreciation refers to the performer's performance.

Survey of user awareness in listening to music

According to the Concert Promoters Association "Basic Survey Transition Table (2017)", the annual number of concerts and live performances held by the members of this association was 9910 in 2001, but it will decrease partially. Although there is, it has generally increased, and in 2016 it has tripled to 29862 times.

Therefore, although various methods for listening to music have been established, it can be said that the demand for listening to music directly in Japanese society has not diminished. So, what happens when you mix modern technology with listening to music?

According to the "2016 Music Media User Survey" by the Japan Records Association, a questionnaire survey (multiple answers allowed) conducted under the title of "Reason for purchasing packages and downloading songs" shows that "I like artists" (because I like artists). 82.4%), "because I could afford it" (5.7%), "because I couldn't listen to music with apps that can listen to music for free" (5.6%), and the financial reasons were 9th to 10th. It does not have a decisive influence on the willingness to purchase music.

According to the association's "main means of listening to music" questionnaire survey (multiple answers allowed), YouTube was the most popular at 42.7%, followed by CDs at 38.4% and music files at 27%.

Considering that the above-mentioned financial reasons do not have a profound influence on purchasing motivation, it is considered that the element of video, which is a characteristic of YouTube, is a factor that attracts the audience over the other element of free of charge.

In addition, the fact that the usage rate of YouTube, which has video elements while maintaining a certain degree of convenience, has exceeded that of CDs, music files, and other forms that specialize in convenience. this means that the musical value of the audience has selected the need for video.

Next, what is the rationale for making music more attractive?

Importance of visual elements in the classical music world

First, I want to focus on the performer.

In the score of Träumerei composed by Schumann in "Piano Masterpiece 100 Selection Grade B", the visual ingenuity has been elaborated that there is many fingering that is not directly related to special practicality such as crossing fingers, and apart from a general musical expression that appeals to listening.

Satoshi Kawase (2016) quotes Schumann as saying, "If Liszt is playing behind the scenes, most of the poetic things will be lost," he said.

In Chia-JungTsay (2013) experiment, when the video of the world-famous competition was shown to the general public, it was found that the winner was more likely to be won with no sound than with sound. rice field.

Therefore, it can be seen that video is an important criterion for the value of music.

Then, as a result of pursuing convenience on the part of the audience, it cannot be underestimated that the part of "seeing music with the eyes" that was once commonplace is lost.

Advantages of viewing style with modern technology

Second, I would like to focus on the technology that supports music video.

According to the Nikkei Shimbun (October 11, 2013), there is a method called live viewing in which live images and live images taken in advance are screened in a movie theater away from the actual venue. It is said that this recently makes the music industry renewed and excited.

One of the advantages of live viewing is that, as with YouTube, it is now possible to listen to music in a place that is closer to the audience than before, but one of most typical advantage of the video is you can watch what video technicians shot and edited.

In other words, in live performances, there was a sense of realism in which you could watch live, but you could only see it from a certain angle of your own seat, or you could only watch it from a distance. It was difficult to see the details of the facial expression, but that was resolved.

The fact that the audience can appreciate it from the same perspective as an expert also means that there are more opportunities to discover the best appearance of the performer.

Music and performers come together again and bring the audience closer

Music is a visually appealing art.

However, I do not intend to encourage a mere return to the origin to watch it at a concert or live as it used to be.

What I want to say here is that when you listen to music, you must not forget the performer who plays the music.

Music and performers were once one.

The artistry of music was also expressed by the appearance of the performer. But not everyone noticed it.

Therefore, one person listened to the same song hundreds of times and tried to understand the emotions hidden in it.

Others tried to share their sensibilities with the performer artist through playing the same thing.

For those who do not forget it today, technology has the power to bring a larger audience closer to the performer very easily.

The audience is deeply included in the music and the performer who were originally one, and they form a trinity.


References:

Chia-Jung Tsay (2013) "Sight over sound in the judgment of music performance" "Proceedings of the National Academy of Sciences of the United states of America" ​​http://www.pnas.org/content/110/36/14580. full (July 25, 2017)

Recording Industry Association of Japan (2017) "2016 Music Media User Survey Report-Published Version-" http://www.riaj.or.jp/f/pdf/report/mediauser/softuser2016.pdf (2017) July 1)

Satoshi Kawase (2016) "The appearance of playing is important" "ON-KENSCOPE" http://www.yamaha-mf.or.jp/onkenscope/kawasesatoshi1_chapter4/#kome18

Doremi sheet music editorial department "commentary of music" "100 selections of piano masterpieces grade B" Jiyu Hyundaisha, 8.

Japanese Dictionary Second Edition Editorial Committee Shogakukan Japanese Dictionary Editorial Department (2001) "Japanese Dictionary Second Edition Volume 3" Shogakukan, 79.

Takamatsu Yoshie (2004) "World Literature Dictionary Volume 2" Japan Library Center, 244.

Nihon Keizai Shimbun "60,000 people in the movie theater with live music live Southern revival" October 11, 2013, Nikkei Digital http://www.nikkei.com/article/DGXBZO60910750Q3A011C1000000/ (July 27, 2017)

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